From SNEB Creativity and Innovation in Nutrition Education What does it really take to have a successful nutrition education program to promote behavior change? What is a better way to deliver the nutrition message, intervention, or both? How can I develop a creative and innovative program? Where do I find answers to these questions? My first suggestion is to read the excellent articles in the journal. Emond et al1 reported that energy drink manufacturers advertise on channels primarily designed for young audiences and suggested that nutrition educators incorporate media literacy into their nutrition programing messaging. Development of nutrition interventions to change behavior requires a comprehensive program that involves individual, family, school, and com-

munity, as demonstrated by Triador et al.2 Triador et al reported that schoolchildren's preference for and intake of fruit and vegetables can be increased through school gardening projects and a school fruit and vegetable snack program. However, to increase home consumption requires programs with family involvement and community availability. My second suggestion is to attend the 2015 Society for Nutrition Education and Behavior Annual Conference: Creativity and Innovation in Nutrition Education in Pittsburg, PA, from July 25–28, 2015. Suzanne Piscopo, the President-Elect, and the program planning committee have arranged an outstanding line-up of programming and research dissemination

opportunities. Get creative and innovative, and see you in Pittsburg. Kendra Kattelmann, PhD, RDN, LN, FAND 2014–2015 President, Society for Nutrition Education and Behavior

REFERENCES 1. Emond JA, Sargent JD, GilbertDiamond D. Patterns of energy drink advertising over US television networks. J Nutr Educ Behav. 2015;47:120-126. 2. Triador L, Farmer A, Maximova K, Willows N, Kootenay J. A school gardening and healthy snack program increased Aboriginal First Nations children’s preferences toward vegetables and fruit. J Nutr Educ Behav. 2015;47:176-180.

From JNEB Is Impact a Factor? As an editor, I think about JNEB's Impact Factor almost every day. When I was a junior faculty member, I thought about Impact Factors only at annual review or promotion time, if at all. Of course, that was many years ago, and today's rising stars are asked not only the acceptance rate of journals they publish in, but the journal's Impact Factor, and perhaps their own h-index as compared to others in a comparable career stage. So, I assume everyone knows that an Impact Factor is the number of article citations a journal has in the previous 2 years divided by the number of articles published. This is a bit

of a simplification, but generally true. When JNEB authors cite JNEB articles, it is a plus for JNEB—as long as they aren't the only authors citing JNEB's articles. When authors in other journals cite JNEB articles, that is very good for us. Of course, JNEB has a niche market, meaning we will never have the Impact Factor that widely disseminated medical journals have. But we would like to improve our Impact Factor, and we need your help. First, read JNEB, knowing that what is there is important as you write your next article. Don't have time? Sign up for eTOCs and get our elec-

tronic table of contents delivered to your e-mail inbox. Next, JNEB articles related to your topic may not always bounce to the top of a PubMed search or Google search. Search www.jneb. org as well as your large databases for relative journals. The indexing on www.jneb.org has improved and has multiple sorting capabilities. Finally, whether publishing with JNEB or in another journal, cite our articles when they apply. Let's make an impact! Karen Chapman-Novakofski, PhD, RD, LDN Editor-in-Chief

Is impact a factor?

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