Research paper

Effectiveness of pictorial health warnings on cigarette packs among Lebanese school and university students Hala Alaouie,1 Rema A Afifi,1 Pascale Haddad,1 Ziyad Mahfoud,2 Rima Nakkash1 ▸ Additional material is published online only. To view please visit the journal online (http://dx.doi.org/10.1136/ tobaccocontrol-2012-050745). 1

Faculty of Health Sciences, Department of Health Promotion and Community Health, American University of Beirut, Beirut, Lebanon 2 Department of Global and Public Health, Weill Cornell Medical College, Doha, Qatar Corresponding to Dr Rima T Nakkash, Department of Health Promotion and Community Health, American University of Beirut, Riad El Soloh, PO Box 11-0236, Beirut 1107 2020, Lebanon; [email protected] Received 27 August 2012 Accepted 23 July 2013 Published Online First 12 August 2013

To cite: Alaouie H, Afifi RA, Haddad P, et al. Tob Control 2015;24:e72–e80. e72

ABSTRACT Background Pictorial health warnings are more effective than text warnings in enhancing motivation to quit and not to start smoking among youth. In Lebanon, packs still have only a very small text warning. The aim of this study was to evaluate the perceived effectiveness of pictorial health warnings on cigarette packs among Lebanese youth. Methods This was a cross-sectional study including school students (n=1412) aged 13–18 years recruited from 28 schools and university students (n=1217) aged 18–25 years recruited from 7 universities. A variety of warnings were adapted from other countries. In all, 4 warnings were tested among school students and 18 among university students. Results All pictorial warnings were considered more effective than the current text warning on messagerelated and impact-related variables, including intentions to quit or not to start smoking among school and university students. Selected examples related to the topranked pictorial warnings are: among male non-smoking school students, 81% agreed that the ‘lung’ warning had more impact on their intentions not to start smoking as compared to 57% for the current text warning ( p

Effectiveness of pictorial health warnings on cigarette packs among Lebanese school and university students.

Pictorial health warnings are more effective than text warnings in enhancing motivation to quit and not to start smoking among youth. In Lebanon, pack...
7MB Sizes 0 Downloads 15 Views